Category: Style

Style in the mountains is smart, functional and fun. Check out some of the amazing shops, boutiques and styles we have discovered in the mountains and beyond.

Shopping, Women, Work

Marigolds Farmhouse Funk & Junk – Women Curated and Crafted

by Holly GoSpritely Generations of entrepreneurial know-how and getter-done spirit lives in the well-stocked walls of Marigolds Farmhouse Funk & Junk in Breckenridge. The story of the four women who operate this lively and unique boutique is just as surprising as the treasures found in Marigold’s itself, all are Colorful and Unique. Lori Maphies, Lisa Norton, Nancy Williams and Danielle Maphies are a family of … Continue reading Marigolds Farmhouse Funk & Junk – Women Curated and Crafted

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Fitness, Function, Women

Jeannie Thoren

This past August Jeannie Thoren was inducted into the Colorado Snowsports Hall of Fame. As a recognized Ski Industry Sport Builder, she joined a long list of Colorado Snowsports Hall of Fame inductees. Jeannie has elevated the skiing experience for women across Colorado and globally through her dedication, tenacity, and perseverance. Congratulations, Jeannie! The story below was written by Claudia Carbone and appeared in 2017 … Continue reading Jeannie Thoren

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Function, Women, Work

blackcrows names Wanda Rozwadowska as their new Global Chief Commercial Officer.

Seeing women entering into high profile positions in the Ski Industry is nothing less than femme-nominal! Today blackcrows named Wanda Rozwadowska as their new Global Chief Commercial Officer. In case you are not familiar, blackcrows is the iconic French freeskiing brand founded in 2006 by pro freeskiers Camille Jaccoux and Bruno Compagnet. Their focus has been on design-driven high-performance ski products and apparel that embraces … Continue reading blackcrows names Wanda Rozwadowska as their new Global Chief Commercial Officer.

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Fashion, Outdoor Living, Style, Women

Skea Limited Celebrates 50 Years with Diane Boyer leading the company’s continued success

The Boyer family started SKEA in 1972 and they have truly made their mark on the ski fashion industry with their beautiful, tech-oriented outerwear. For 50 Years a passion for skiing, mountains, and the outdoors is what has driven this brand. Jocelyn Boyer and her husband Georges started the company with Jocelyn designing SKEA’s iconic skiwear. Her vision was to design and embrace femininity while … Continue reading Skea Limited Celebrates 50 Years with Diane Boyer leading the company’s continued success

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Fashion, Function, Gear, Outdoor Living

Lindsey Vonn’s Limited Edition Goggle Available in the US

Yniq and Lindsey Vonn announce the arrival of the LV82 limited edition premier goggle. This new release of Yniq goggles is limited to 82 pieces, each one symbolizing one of Vonn’s record-breaking wins. Available online, the Lindsey Vonn limited edition within the Model Nine line, features rose gold hardware and a silver mirror lens, designed by Vonn, a team of Swedish engineers and handmade in Italy. Each goggle comes laser-etched with its … Continue reading Lindsey Vonn’s Limited Edition Goggle Available in the US

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Fashion, Women

Rhonda Swenson – Krimson Klover’s tenacious founder

Meet Rhonda Swenson, a serial entrepreneur who has found her niche in the world of knit and has been passionately growing Krimson Klover, a woman’s high-quality sweater and apparel company here in Colorado’s mountain towns and beyond. Krimson Klover, a Female owned and operated company is obsessive about craftsmanship, quality, and merges a commitment to social and environmental responsibility.  Rhonda’s venture combines her lifelong love … Continue reading Rhonda Swenson – Krimson Klover’s tenacious founder

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Fashion, Function, Gear

Shredly – Fun, Pretty, Functional Bike and Outdoor Wear

From the Inaugural Edition of Women Who Rock the Rockies 2015. Since that time Shrewdly has grown. Here is what we had to say then. Satisfying a niche and fulfilling a demand is exactly what Shredly’s owner Ashley Rankin did after recognizing the lack of stylish, fun and feminine biking and sportswear for women. They say that black goes with everything but after a while … Continue reading Shredly – Fun, Pretty, Functional Bike and Outdoor Wear

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Fashion, Gear

Jelt Belt – You will feel good about this belt every time you put it on

We are raving over a belt we recently discovered that is simple, functional and just might become the belt you reach for on a daily basis. Jelt Belt is the brainchild of Bozeman, Montana native Jen Perry. She wanted to invent something that anyone can wear, with fashion in mind, while creating jobs and empowering underserved women in her state. The belt and packaging is … Continue reading Jelt Belt – You will feel good about this belt every time you put it on

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Shopping, Women

Sandy Helt – Making Fashion Affordable and Available to Women in Colorado’s Mountains

Meet Sandy Helt, a fashion-forward thinker who has brought style, one store at a time, to Colorado’s mountain town women. What started as a dream during Helt’s college years has resulted in a fabulous line of boutiques, now in seven Colorado locations. Crafting and creativity was a gift her mother shared with her and her sister as they grew up. It is where she believes … Continue reading Sandy Helt – Making Fashion Affordable and Available to Women in Colorado’s Mountains

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